The Membership Engagement Blog

Growth Tips & Best Practices for Professional & Trade Associations by Greenfield Services Inc.

Showing posts with label member recruitment. Show all posts
Showing posts with label member recruitment. Show all posts

Member Recruitment Gone Wrong

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On January 6th, a professional association in the scientific industry sent a direct mail piece to recruit new members.  The offer was actu...

#Association Goals & Objectives [Infographic]

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Using Your Members to Promote Your #Association

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Scott Oser provided this guest post.  He is the President of Scott Oser Associates Inc , a US-based consultancy working with associations an...

How Market Penetration Shapes Associations’ Success

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Of all the data we gathered for Greenfield Services’ 2013 Pulse Report , here’s the segment that says the most about the challenges and op...

Effective Associations: Beating the Odds to Boost Your Membership Numbers

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These aren’t easy times for associations to try to increase their membership numbers. But with a strong message and smart strategy, you c...

Strategic Considerations for New Member Segments

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Meredith Low  provided this guest post.  She is a management consultant, focusing on helping organizations and companies understand how, whe...

Member Recruitment & Retention: It’s All in the Balance

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There are moments in the life of any association when it’s critically important to recruit new members.  But it can be a fatal error...
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